Master's in Fashion Styling and Visual Merchandising
Year of Graduation: 2015
Current role: E-Commerce Visual Merchandiser Specialist, Versace
Born in Indonesia, Eli Alfina earned her Diploma in Design Communication at Lasalle College of the Arts in Singapore.
She finished her Bachelor in Design Communication in England, then returned to Singapore and worked as a graphic designer for a jewelry company, a design house, and a brand management company.
Eli earned her Master in Fashion Styling & Visual Merchandising at Domus Academy in 2015. During her studies, she completed an internship as a visual merchandiser at Forevermark, a De Beers diamond brand. After graduation, she worked as a consultant with Tod’s Group, developing concepts for window displays of luxury shoes and other leather goods.
Now, as e-commerce visual merchandiser specialist at Versace, Eli presents products and banners in a compelling way that promotes traffic and sales. She is also involved in Versace’s digital content and social media.
Work with fashion brands on practical projects like helping to develop an innovative, consistent fashion collection from research to realization.
Prepare for a career in fashion management by learning about product development, brand management, merchandising, and more.
Learn how to market fashion brands through image-based storytelling and visual merchandising strategies for displays.
Strenghten your understanding of the fashion industry, by combining fashion studies with intensive studio practice.
Learn the principles of purchasing, merchandising, marketing, production and distribution while studying fashion.
Learn how to develop visual communication strategies for fashion brands.
Experiment and explore new fashion languages, business models and materials.
Get a complete introduction to the use of social media as a job tool in the fields of contemporary fashion and design.
Focus on the key role and responsibilities of a Fashion Buyer in the fashion industry.
PORTFOLIO CHALLENGE | FEB ’24