Semester inFashion Styling & Visual Merchandising

Semester in Fashion Styling & Visual Merchandising

Duration: 15 Weeks

Language: English

Starting periods: February | September | November

Are you willing to deepen your design knowledge in few weeks with a high-standard programme?

A 15-week journey that will lead you to join selected theoretical courses with professionals, active learning sessions and workshops working in international and cross disciplinary teams and taking advantage of many networking occasions.

Get a taste of the unique Domus Academy experience.

THE COURSE

A 15-week journey into Fashion Styling & Visual Merchandising that will lead you to join selected theoretical courses with professionals, active learning sessions and workshops working in international and cross disciplinary teams and taking advantage of many networking occasions.

WHO SHOULD APPLY

Participants are expected to have a first level academic degree or a previous professional experience in the related field of study.

IELTS 5.0 certificate or equivalent is required.

All courses are taught in English. A high level of proficiency in the English language is required.

COURSE STRUCTURE

The Semester Course structure is organized in two modules.

Each module includes one theoretical course and one workshop in the specific area of interest.

Explore the Programme
1st INTAKE

FASHION CULTURE – Theoretical Course
The Fashion Culture course offers the possibility to deeply analyse and understand the Fashion phenomenon, through an articulated and interdisciplinary approach that involves
history, anthropology, sociology and psychology.

RETAIL & VISUAL MERCHANDISING – Workshop
The objective of the Retail & Visual Merchandising workshop is to create retail experiences that balance brand values and identity with the location, space and windows of the assigned store/showroom, and execution feasibility.

INTEGRATED COMMUNICATION STRATEGY – Theoretical Course
The course focuses on the promotion and communication strategies that fashion & luxury brands can create, plan and execute.

FASHION STYLING – Workshop
The Fashion Styling workshop explores the cultural, social, aesthetic and practical aspects of fashion image-making. The workshop focuses on the strategic figure of the fashion stylist, as a professional who is able to build a visual narration through the development of an idiosyncratic vision.

2nd INTAKE

INTEGRATED COMMUNICATION STRATEGY – Theoretical Course
The Integrated Communication Strategy course focuses on the promotion and communication strategies that fashion & luxury brands can create, plan and execute.

FASHION STYLING – Workshop
The workshop explores the cultural, social, aesthetic and practical aspects of fashion image-making. The workshop focuses on the strategic figure of the fashion stylist, as a professional who is able to build a visual narration through the development of an idiosyncratic vision.

FASHION MARKETING & MANAGEMENT BASIC – Theoretical Course
The Fashion Marketing and Management Basic course examines advanced marketing and management principles and provides strategic frameworks and operational tools to develop a comprehensive marketing plan for a fashion company.

RETAIL & VISUAL MERCHANDISING – Workshop
The objective of the Retail and Visual Merchandising workshop is to create retail experiences that balance brand values and identity with the location, space and windows of the assigned store/showroom, and execution feasibility.

TUITION FEES

The Semester’s programme involves the following costs:

Semester Course Tuition

€ 8.500

Meet your faculty
Gianfranco Olivotto
Your programme leader
Gianfranco Olivotto

After earning his bachelor’s degree in modern languages and literatures at the University of Catania, Gianfranco Olivotto moved to London, where he worked as a visual merchandiser for the Benetton Group. Back in Italy, he worked on projects with Dolce & Gabbana, Mantero Seta, and Juicy Couture.

Gianfranco Olivotto
Your Programme Leader
Semester in Fashion Styling & Visual Merchandising

After earning his bachelor’s degree in modern languages and literatures at the University of Catania, Gianfranco Olivotto moved to London, where he worked as a visual merchandiser for the Benetton Group. Back in Italy, he worked on projects with Dolce & Gabbana, Mantero Seta, and Juicy Couture. In 2000, Olivotto worked on the launch of Neil Barrett’s first collection and then served as head of the company’s public relations and press department until 2004.
In 2005, Olivotto co-founded a visual merchandising and branding agency that worked with fashion brands such as La Perla, Ralph Lauren, Borsalino, John Varvatos, developing the projects related to retail and visual communication. In 2012, Olivotto joined Domus Academy as Program Leader of the Master in Fashion Design and Master in Fashion Styling & Visual Merchandising.

WORKSHOP WITH COMPANIES
GET YOUR INFO KIT
Fill in the short form and receive information regarding our Postgraduate Programmes, admission procedures, campus facilities and scholarships.