Maddalena Casadei

Design
Country: italy

Bio

Born in Forlì, she graduates in Architecture from the University of Ferrara, and gets a Master in Domus Academy.

From 2004 until July 2012, she collaborates with James Irvine as his right-hand person, growing international knowledge and vision. From 2014 until April 2017, she gives continuity to the studio together with Marialaura Rossiello Irvine under Studio Irvine’s name. From May 2017, she runs her own business, and she set her design studio in Milano. She periodically teaches in various Italian design universities.

Her design approach is based on continuous personal interaction with clients, technicians, materials. She focuses on product design, exhibition design, art direction, and, of course, interiors.

The art direction activity has led her to develop a personal vision and sensitivity towards the communication of products, often pushing her to deal with the concept and set of photoshoots.