Within the Retail and Visual Merchandising Workshop with the Maison Sirivannavari of the Royal Highness Princess Sirivannavari Nariratana of Thailand, creative director of the brand, the students Tomas Lindblad, Ridhi Takkar, Khalid Ajran and Andrea Campos, have envisioned Pompidou, a pop-up store at Rinascente Milano that reflect brand’s for the A/W 23 collection
Within the Retail and Visual Merchandising Workshop with the Maison Sirivannavari of the Royal Highness Princess Sirivannavari Nariratana of Thailand, creative director of the brand, the students Tomas Lindblad, Ridhi Takkar, Khalid Ajran and Andrea Campos, have envisioned Pompidou, a pop-up store at Rinascente Milano that reflect brand’s for the A/W 23 collection
Project Leader | Mentor
Kittima Kwangnok
Project Authors
Tomas Lindblad
Ridhi Takkar
Khalid Ajran
Andrea Campos
Starting from the brand’s modern and elegant designs and its commitment to a sustainable, inclusive and responsible design, students took inspiration from the so called “Notre Dame of the Pipes” or Centre Pompidou Building.
Students deep dive into Sirivannavari A/W 2023 collection, and propose a complete retail strategy to propagate the brand across the city.
Their strategy includes a pop up store, physical advertisements actions across Milan and social media campaign.
