Key Collaborations

  • Master in Luxury Brand Management × W Florence
    Students will develop creative solutions to strengthen W Florence’s brand, experiences, and engagement with both international guests and locals, exploring real-life hotel strategies, positioning, and activations beyond digital marketing.
  • Master in Fashion Styling & Visual Merchandising and Interior & Living Design × Slam Jam
    In partnership with Slam Jam, students are invited to develop a visionary retail concept for the brand’s Milan store and a forward-thinking communication space for the Slam Jam community in Via Maiocchi.
  • Master in Business Design and Visual Brand Design × FRAB’S Mag
    Working with FRAB Mag, students will develop an innovative concept for an independent magazine that addresses bold, relevant, and contemporary topics with a disruptive approach, attracting and engaging a clearly defined audience.
  • Master in Product Design and Interaction Design × Samsung
    With Samsung, students will envision and design an existing or entirely new product (a physical device augmented by AI) where artificial intelligence engages with the user in an intimate and trustworthy way, rather than in a purely functional manner.
  • Master in Urban Vision & Architectural Design and Service Design x Studio Shift
    Students are asked to explore ways to transform the Giambellino–Lorenteggio district, using play to foster social connections, experiment with public space and strengthen community bonds. Proposals should focus on strategic, integrated interventions that turn functional spaces into vibrant, participatory places.
  • Master in Fashion Management x Cycle Jeans
    Collaborating with Cycle Jeans, students will be tasked with developing a focused, commercially relevant topwear proposal for FW27 that reinforces the brand’s denim-centric identity and supports its wholesale growth.
  • Master in Fashion Design x Blue of a Kind
    Students will be challenged to develop a new capsule collection that aligns with the Blue of a Kind’s identity while introducing fresh techniques, aesthetics and narratives around upcycling.
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