The Most Visionary Postgraduate Design School

INTERNATIONAL DOUBLE AWARD MASTER'S
INTERNATIONAL DOUBLE AWARD MASTER'S

Students Help Sergio Rossi Rebrand

21 May 2018

Students from Domus Academy’s Master in Luxury Brand Management, Master in Visual Brand Design and Master in Fashion Management, recently had the opportunity to work on proposed communication strategies for Sergio Rossi, one of Italy’s most famous shoe brands. The students aimed to develop innovative and bold marketing concepts for the company, which was relaunching with the goal of becoming “the leader of Italian luxury brands.”

Students visited the Sergio Rossi factory in San Mauro Pascoli, where they met the company’s artisans and had exclusive access to the Sergio Rossi archive.

Riccardo Sciutto, CEO, and Laetitia Loffredo, Global Head of PR, spoke with students and offered their invaluable feedback and insights. Students described this as “A truly magical learning experience.”

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欢迎来到多莫斯设计学院,
欢迎联系Huron Wang, 学校在中国的负责人,来了解多莫斯在设计,时尚,商业及体验领域的研究生课程信息,及学校特色。
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