The Most Visionary Postgraduate Design School

INTERNATIONAL DOUBLE AWARD MASTER'S
INTERNATIONAL DOUBLE AWARD MASTER'S

Wellness by Slowear

In collaboration with Slowear

Project by:
Daniela Vasquez, Veronika Lapina, Charvi Venkat, Nina Van Gossum

FASHION BRAND MANAGEMENT WORKSHOP

Students saw the growing wellness and biohacking trend as an opportunity for Slowear. Based on the statistics that highly support this agenda, they came up with a concept that could perfectly fit the Slowear identity — Wellness by Slowear. It introduced a new category which included a range of curated personal wellness products like protein powders, sleep elixirs, collagen supplements, oils, etc. The selection consisted of six partner brands: Hims, Form, WelleCo, Moon Juice, Kiki Health and The Nue co. Students looked to implement this concept in the Slowear store in Soho, New York. Furthermore, they developed an omnichannel communication strategy with different digital and physical touch points such as superfood mixology at the Slowear bar.

CALL FOR TALENTS

Search in Domus Academy

Type in search terms to find specific details about our master's programs, workshops with companies, alumni success stories, scholarship contests, and more!

欢迎来到多莫斯设计学院,
欢迎联系Huron Wang, 学校在中国的负责人,来了解多莫斯在设计,时尚,商业及体验领域的研究生课程信息,及学校特色。
联系电话: +86 173 2112 2476
个人微信: Huron_w
办公室到访: 欢迎来访我们位于知名打卡地的办公室 - 上海市黄浦区马当路458弄恒基旭辉天地A栋7楼。欢迎通过上面的联系方式直接联络Huron,或通过 Calendly 进行预约
官方微信公众号
SCRIVICI SU WHATSAPP
Need help?