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Space: Y-3 Omnichannel Strategy

Project in Collaboration with YOOX Net-a-Porter

Project by:
Sireethorn Saenmanee, Payal Rakesh Thakrar, Saloni Anish Makhani, Keerthi Kumar Sikaripura, Ruiqi

Fashion & Luxury Brand Workshop: Customer Experience in the Age of Omnichannel

This project aimed to develop an online platform in order to improve the omnichannel experience for Y-3’s Japanese target audience. We designed a highly personalized in-store and online shopping experience based on target customer behavior.

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