The Most Visionary Postgraduate Design School


New workshops for all Domus Academy Master’s programs

21 November 2018

Eight workshops were launched for Domus Academy master’s students, who have the unique opportunity to work on real projects with renowned companies.

Students of the Master in Urban Vision & Architectural Design worked on the Urban & Landscape workshop, in collaboration with the Comunità Montana Valtrompia, for the regeneration of Rebecco, a historical village with an in-depth study of urban planning.

During the Strategic Brand Management workshop in collaboration with Vigne Olcru & VINHOOD, students will build a feasibility study for the launch of a new type of art piece: a limited-edition of bottle of wine that summarise the competencies of Vigne Olcru on wine and the VINHOOD expertise on taste profiling.

Students in the Fashion area will participate in three different workshops: Fashion Styling, Fashion Brand Management and Fashion Identity. During the first, in collaboration with Biffi Boutique, students are asked to analyse Biffi’s identity, based on the store’s brand portfolio and to suggest an editorial plan for Biffi’s social media. The second, in collaboration with Maison MargielaMM6, will develop solutions for pop up store formats that benefit the company from a sales and   communication point of view.

The Fashion Identity workshop, in collaboration with A.N.G.E.L.O. Archive, will help students to simulate the creation of their own Brand.

During the Identity Design workshop, in collaboration with Casa Martini, students will propose their insights and design the communication strategy and touchpoints in order to create a dialogue with future visitors.

In the Experience Design workshop, in collaboration with Accenture Digital, students will explore new payment experiences in the era of connected devices, blockchain technologies and the circular economy.

The Entrepreneurship Through Design workshop in collaboration with Kickstarter aims to challenge students to become entrepreneurs and design a start-up around a meaningful product to upload to the worldwide leading crowdfunding platform.


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