Domus Academy new collaboration with Ducati

A new challenge for Domus Academy students with one of the most internationally renowned Italian brands. Students of the Identity Design Workshop are currently working on the design of a new engaging, sophisticated and contemporary promotional campaign to reinforce the brand and build awareness.

Students also visited the Milano Flagship store: a fundamental step to deepen their knowledge of the current communication strategy and a starting point to plan their proposals for an evolution of the current retail experience.