Over her 20 years of experience in the field, she has been contributing to shape the methods and craft of User Experience as we know it today, working as a freelancers, consultant for Domus Academy Research Center and professor, prior landing to frog 10 years ago.

Over the last decade she has guided transformational solutions to market, by sensemaking complexity and orchestrating cross-disciplinary contribution, for both startups and large corporations, while shaping the growth of the frog design team in Europe.

frog is a leading global creative consultancy, part of Capgemini Invent.

That challenges the status quo to craft and build transformative human experiences that win hearts and move markets.

Partnering with passionate leaders and visionary entrepreneurs, frog applies creativity, strategy, design and data to re-invent businesses, drive growth and orchestrate customer centric transformation.

The talk will be held at 5.30 pm CEST on October 13th, 2021

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