Chiara Diana at Digital Design Days 2026
Among the protagonists of Digital Design Days 2026 — one of the leading international events for the digital design community — was also Chiara Diana, Domus Academy alumna and now Global Chief Design Officer and Head of Innovation Team at frog.
Who is Chiara Diana
After studying at Domus Academy, Chiara Diana built an international career in the fields of strategic design and innovation. Today, she leads the global design practice at frog, the reinvention and experience brand of Capgemini. Her practice sits at the intersection of design thinking, strategic foresight, and emerging technologies, with a strongly human-centered approach. At the core of her work is the belief that design should be intentional and responsible: a tool capable of transforming the possibilities offered by technology into meaningful experiences for people, communities and organisations.
Among the protagonists of Digital Design Days 2026 — one of the leading international events for the digital design community — was also Chiara Diana, Domus Academy alumna and now Global Chief Design Officer and Head of Innovation Team at frog.
Who is Chiara Diana
After studying at Domus Academy, Chiara Diana built an international career in the fields of strategic design and innovation. Today, she leads the global design practice at frog, the reinvention and experience brand of Capgemini. Her practice sits at the intersection of design thinking, strategic foresight, and emerging technologies, with a strongly human-centered approach. At the core of her work is the belief that design should be intentional and responsible: a tool capable of transforming the possibilities offered by technology into meaningful experiences for people, communities and organisations.
The Talk: Futurescape – Artificial Realities
On the stage of Digital Design Days 2026, Chiara presented Futurescape – Artificial Realities, a talk inspired by frog’s annual research report, dedicated to the future of human experiences in a constantly evolving world. Through a series of predictions, scenarios, and provocations developed by frog’s global teams, the talk explored the increasingly complex relationship between humans and artificial intelligence, raising a central question: how do we design experiences in a world where artificial and organic realities are becoming ever more intertwined? From practical applications to cultural and ethical implications, Chiara guided the audience through a reflection on the role of design in building more conscious, inclusive, and human-centered futures.
Digital Design Days 2026
Now celebrating its tenth anniversary, Digital Design Days has become much more than a conference: it is an international platform where designers, creatives, agencies, brands, startups, and emerging talents come together to exchange ideas and shape the future of the industry. With speakers from around the world, the event addresses some of the most relevant topics in contemporary design — from artificial intelligence and UX/UI to branding and immersive experiences — with the ambition not only to discuss the future, but to actively contribute to shaping it.
Chiara Diana’s participation once again reflects the international paths undertaken by many Domus Academy alumni, who continue to contribute to some of the most innovative contexts within the contemporary creative landscape.
FAQ – Frequent questions
1.What is Chiara Diana’s design approach?
A human-centered and responsible approach to innovation and emerging technologies.
2.What was the focus of Futurescape – Artificial Realities?
The evolving relationship between humans and artificial intelligence.
3. Why are Digital Design Days important?
They connect global design leaders shaping the future of the industry.
4. How do Domus Academy alumni impact the design world?
By leading innovation and creative transformation internationally.
