From October 7th to November 8th, the students of the Master in Fashion Management, will take part into “Sisley: an affair between real and virtual”, a workshop in collaboration with Sisley.
Each group of students will define how to enhance the brand personality thanks to a coherent, charming, long-lasting, meaningful strategy.
Thanks to multiple actions based on International Marketing, Fashion Creativity, Visual and Merchandising Management and Strategic Design, every group will focus on how Sisley can emphasize its potential and its competitive advantages, in and out of the stores.