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Date 01.02.2015
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Final Projects

 A multi-sensory Brand Experience – a 6:05 concept store brand portfolio development

by Karine Shraim

“6:05 by dépèchemode offers street wear fashion and accessories for men, women and tweens (6-16 years old), a sunglass-station (from ceiling to floor), an American vintage mezzanine, a selection of gadgets, books, and design. The project focuses on the enhancement of the brand portfolio through introducing to its accessories product range new brands, international, local and emerging ones; sticking to its reputation of a unique concept that fuses alternative street wear fashion with desire, and in order to fully orient the store towards a richer portfolio and a wider clientele,  because the brands’ selection is certainly a way of showing off the identity of a store.”

Project Leader: Farah Liz Pallaro