Designing business strategy
Our graduates are creating new connections between the worlds of business and design.
Enlightening and interdisciplinary, the Master in Business Design program focuses on how to apply design culture, methodology, and principles to a wide range of businesses and startups.
You will examine design-driven management strategies as you learn to draft plans for business development, branding, marketing, and communication for the whole company, as well as for specific product lines and new ventures.
The last module of your degree program is a professional experience: You can participate in an internship, a field learning experience, or an entrepreneur experience. Graduates of the Master in Business Design program may go on to work in design-driven companies, advertising agencies, or service companies in roles such as business development manager, brand manager, marketing manager, product manager, or design director.